The case study was published in Harvard Business Publishing and was authored by Amit Kapoor, Sandeep Goyal & MP Jaiswal. The case examines the evolution of the company’s business model and considers redBus’s next growth step.
Related Articles
-
GNFC Neem Project: The Ecosystem of Shared Value (Harvard Business Publishing)
A radical change was triggered in the fertilizer industry in India in fiscal year 2015-16, following a policy...
-
Pepsico: The Corporate Citizen
The case study was done in collaboration with PepsiCo for their “Taste the Success: Become Indra’s Advisor” and...
-
Pepsico: India’s Window of Opportunity
The case study was done in collaboration with PepsiCo for their “Taste the Success: Become Indra’s Advisor” and...
-
GNFC Neem Project: The Ecosystem of Shared Value (Ivey Publishing)
This case is suitable for graduate and post-graduate courses in general management and strategy, and for post-graduate courses...
-
Halonix Limited – the product portfolio dilemma
The theoretical concepts, explored in this case, involve the following: the importance of industry structure analysis in understanding...
-
Boond: Enabling access to energy solutions for the rural India (Ivey Publishing)
The case study was published in Ivey Publishing and authored by Amit Kapoor, Sandeep Goyal & Rajen Gupta Issues: Social...
-
redBus: The Next Step for Growth (Ivey Publishing)
The case study was published in Ivey Publishing and was authored by Amit Kapoor, Sandeep Goyal & MP Jaiswal....
-
Apollo Gleneagles (Harvard Business Publishing)
The case study looks at which business model would best serve the people of India: expanding the current...
){kind=link}